As
well as coaching/consulting,
Tony also teaches.
He is Director of the Marketing
for High Technology Programme at Cambridge Marketing
College. This programme runs regularly,
and offers a series of independent one-day courses
that drill down into particular aspects of marketing
and selling, as applied to technology companies.
Tony also
has considerable experience in designing and
delivering customised sales and/or marketing
training workshops for individual companies and
other organisations. Popular subjects include “Selling
for Engineers”, and “International
Marketing Strategy”.
In the past, Tony has designed and delivered many
workshops for Business Link and
for Cambridge University, and he is a regular
contributor
to the Ignite programme at the CU Centre for Entrepreneurial
Learning.
Tony is also director of Cambridge
Marketing College’s Business-to-Business CIM Professional Diploma programme and is lead tutor in Marketing Planning. |